Marketing through APA

For more than 100 years, the American Psychological Association (APA) has represented psychology in the United States. Based in Washington, DC, APA has more than 145,000 members, making it the largest association of psychologists worldwide. The mission of the APA is to advance the creation, communication and application of psychological knowledge to benefit society and improve people’s lives.

How APA can help you reach psychologists

Staying abreast of the changes and advancements made in the vast areas of psychology is easy thanks to the many tools APA offers its members, such as the Monitor on Psychology, the flagship magazine of the APA; gradPSYCH, a magazine for graduate students in psychology—tomorrow's psychologists; more than 55 scholarly and professional journals aimed at specific niche markets within the field; the APA Web site, providing services for the profession and the public; APA mailing lists, with segmentation available to help define audiences and increase response rates; and the APA annual convention, helping members stay connected.

Place an ad today

Contact APA's Advertising Sales Office today to place your ad. Our friendly staff will help you find the opportunity that is the best fit for your budget and goals.

Who are APA's Members?

Evident in the 54 subspecialties of APA, the psychology field is quite diverse. Psychologists and other mental health professionals in the discipline embrace all aspects of the human experience. In their work, they confront a wide array of topic areas, including:

  • Addiction

  • Anger and emotional health

  • Development and learning

  • Conflict resolution

  • Depression

  • Family issues and divorce

  • Forensics and criminal justice

  • Obesity

  • Personality disorders

  • Sexuality

  • Sleep

  • Stress and trauma

They can also be found in every conceivable setting, ranging from scientific research centers to the criminal justice system, from private practices and mental health facilities to manufacturing and Fortune 500 companies, and from schools and educational institutions to hospitals and senior care facilities.