The American Psychological Association has developed a campaign kit for psychologists to use when participating in the APA public education campaign, 'Talk to Someone Who Can Help.' The kit will help psychologists get organized locally, provide them the tools to reach out to the community and the media, and advise them on purchasing advertising. This shorter on-line version of the kit will give you a taste of the information available in the actual kit. To order a complete campaign kit, APA members should call the campaign information line at 1-800-964-2000.

Members can also request 25 free consumer brochures and purchase campaign posters or additional brochures by calling the campaign info line. For more information about the public education campaign, direct your questions to APA.

Campaign Kit Contents

1. Campaign Message from APA President Dorothy Cantor, Psy.D. 
2. A Call to Action from Russ Newman, Ph.D., J.D., Executive Director, APA Practice Directorate 
3. How to Use This Kit 
4. Campaign Overview 
5. Organizing for the Campaign 
6. Community Outreach 
7. Media 
8. Advertising 
9. Campaign Kick Off Media Advisory, January 24,1996
10. Campaign Kick Off Press Release, February 8,1996 
11. Blue Cross/Blue Shield and APA Breast Cancer Study Media Advisory, February 9, 1996 
12. Blue Cross/Blue Shield and APA Breast Cancer Study Press Release, February 13, 1996 
13. Borders Books Partnership