Volume 11, Number 1

March, 2007

Submissions Welcome!

The Editors encourage submission of any announcements, and/or letters to the editors, regarding psychological science. 

Comments on the content and presentation of the newsletter are also appreciated.

Submit to:


Editors, The Experimental Psychology Bulletin

Kristi S. Multhaup

Davidson College

(704) 894-2008


Mark E. Faust

Univ. of North Carolina at Charlotte

(704) 687-3564


 Humor Needed…

Why waste your time subjecting your family and friends to your humor when you can elicit guffaws from your colleagues?  Send us your science related humor: krmulthaup@davidson.edu 

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Questions:  Send e-mail to Neal Johnson, Ohio State University, johnson.64@osu.edu

Division Representatives



Howard Egeth

Johns Hopkins University

(410) 516-5324



Ed Wasserman

University of Iowa

(319) 335-2445


Past President

Thomas R. Zentall

University of Kentucky

(859) 257-4076



Angelo Santi

Wilfrid Laurier University

(519) 884-0710


Members-At-Large of the

Executive Committee

Gil Einstein (8/06-09)

Furman University

(864) 294-3214


Karen Hollis (8/06-09)

Mount Holyoke College

(413) 538-2296


Mark A. McDaniel (8/05-08)

Washington University, St. Louis

(314) 935-8030


Valerie F. Reyna (8/05-08)

Cornell University

(607) 254-1247


Nelson Cowan (8/04-07)

University of Missouri

(573) 882-7710


Ralph R. Miller (8/04-07)

Binghamton Univ., SUNY

(607) 777-2291


Graduate Student Representative

Rebecca Singer

University of Kentucky

(859) 257-9640


Representative to APA Council

Lewis P. Lipsitt (8/04-07)

Brown University

(401) 863-2332


Thomas R. Zentall (1/07-09)

University of Kentucky

(859) 257-4076


Committee Chairs

Irving Biederman (Awards)

University of Southern California

(213) 740-6094


Linda Parker (Fellows)

University of Guelph

(519) 824-4120


Anne Cleary (Program)

Colorado State University

(970) 491-7701



Charles L. Brewer

Furman University

(803) 294-3216



APA Science Directorate Updates

Stephanie Johnson, APA Science Directorate

Decade of Behavior logo

One of the most unique aspects of psychology is that its applications cut across a number of disciplines including business, law, product design and health, just to name a few. As our society becomes more dynamic and global, the need for applied psychological science expertise will increase. This was recently demonstrated by the Office of Analytic Integrity and Standards (AIS), which sponsored a conference titled Improving Intelligence Analysis: What works? How can we tell? Lessons from outside the Intelligence Community. The Director of AIS stated, “Over the next two days, experts from business and academia will introduce analytic approaches that are beginning to transform work practices in medicine, education, management and social policy. These are not simply fresh ideas, but innovative methods that scientific testing suggests will produce better, more accurate results.” Nearly half of the conference presenters were psychologists and represented a diverse set of psychological science domains. Although the future of applied psychological science is very bright, there still remain a number of challenges that researchers in this area are facing such as lack of funding, licensure issues, and trying to conduct research within a bureaucratic system.



(Humor from members and the internet)

A day in the life of a decision scientist

2:00 P.M. Need to be at Dulles airport by 5:30 for flight to Kansas City (via Chicago) for Judgment and Decision Making (JDM) conference. Need to decide whether to take 3:15 or 3:45 bus to Dulles. Gut says 3:45 since the benefit of an additional half hour at home is greater than the slightly increased risk of a missed flight. Head says it's Friday afternoon, might be big crowds on highway and at airport, better safe than sorry. Decide to take 3:15 shuttle but don't leave house in time. Take the 3:45 instead. Get to Dulles in plenty of time.

4:00 P.M. Get in long line of United Premier members. After 10 minutes, realize there are two lines - human vs. non-human check-in machines. I'm in the twice-as-long human line, even though I have an e-ticket. If I switch now though, I'll be behind people who arrived 10 minutes after me. In order to avoid feeling like a loser, I stay in human line. Check bag (even though this was not my original intention) to justify the extra wait.

6:00 P.M. United terminal in O'Hare airport. Go to Berghoff Café for dinner. Order cheese pizza and small beer. Price of pizza ($3.50) is written on menu. Price of beer is not. Reach cashier and learn that price of beer=price of pizza=ridiculous price for 14 oz. of beer. Feel flash of anger at sleazy marketing ploy. Forgive Berghoff's because pizza is really good.

8:00 P.M. United flight to Kansas City. Wish I had a magazine. Sit down and see Newsweek in seatback. Feel excitement and small surge of irrational pride. Remove magazine. It is Polish Newsweek. Experience disappointment. Feel worse than I did when I first sat down. Derive satisfaction from observing the endowment effect and loss aversion in action. Combine satisfaction with disappointment and arrive at slightly less than neutral.

10:00 P.M. Arrive at Hyatt hotel. Am told the type of room I'd reserved (non-smoking king) was sold out. Do I want a king suite instead? I am tired and experience change aversion. I want the room I reserved. I ask if the suite will cost more. Am told the only difference is that the suite is larger and has a Murphy bed instead of a regular bed. Interrogate desk clerk to determine whether quality of Murphy mattress is greater than or equal to quality of regular mattress. He assures me there is no difference. Get to room, turn on light and inspect bed visually and dorsally. Try to retrieve memories of other hotel beds. Due to recency and frequency, all I can think of is my own bed. Too tired to continue research. Go to sleep.

Deborah Frisch


Retrieved 4/03/07


Given the magnitude and influence of applied psychological science, the APA Science Directorate has established a new office (Office of Applied Psychological Science-OAPS) to address the concerns and needs of this constituency base within APA. We are diligently working to develop initiatives that will support, promote and increase the visibility of applied psychology. Grant funding will be an issue that the OAPS will address with the help of the Science Public Policy Office. We also plan to encourage applied researchers to apply for the some of the internal funding available through the Science Directorate, such as the Scientific Conference Grants and the F. J. McGuigan Young Investigator Prize.

Another important goal of OAPS it to make sure that the applied psychological science community is aware of the many resources within the Science Directorate. From advanced training institutes to student research awards, the Science Directorate has a number of programs and initiatives that can be extremely beneficial for the applied research community. Over the next few months we will be asking APA members to provide input and guidance in helping us develop this new office within the Science Directorate.

In addition to the new office, there are other exciting initiatives and programs taking place within the Science Directorate. This past December the second annual Science Leadership Conference (SciLC) was held in Washington, DC. The theme of the meeting was Supporting and Advancing the Careers of Scientists. A number of important and interesting issues were discussed including the future of science within a global context, threats and obstacles to psychological science, IRB’s, and nurturing careers. The highlight of the conference was a poster session that allowed 22 early career behavioral scientists to showcase their research. The Science Public Policy Office has also been hard at work advocating on behalf of APA’s science community by co-sponsoring a briefing with The Friends of the National Institute on Drug Abuse (NIDA) on drug abuse treatment and the blending of research and practice.