Your division group is a great space to market any division event or those your members may be interested in. Below are some items to keep in mind as you explore how to best promote upcoming events:
- Create a forum. This is a space that can be created around a topic or an event. All event information as well as questions or comments can be in this one spot for members to access easily.
- Share updates regularly. Make sure to update members on any changes to your event. This can be a new link, speaker cancellation, or time zone clarification. People appreciate getting this information as soon as possible.
- Make a clear call to action. Ask members to share the event with their network or get at least one other colleague registered. People are more likely to assist in marketing if they are clearly told what they can do.
- Post event follow-up. Keep the engagement going by posting after your event. Make sure to thank attendees and ask important questions, such as if they felt their time was well spent and if they have comments.
If you have any questions, contact your Division Engagement liaison.