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How, when, and where to boost division membership renewal rates

Here are some things to know about how you can help support renewal efforts.

APA Style leaf logo Cite This Article in APA Style
American Psychological Association. (2023, February 6). How, when, and where to boost division membership renewal rates. https://www.apa.org/about/division/digest/leader-resources/membership-renewal-rates

Please note: This article applies to divisions that have APA manage their membership, whether fully or partially. If you have questions about your division, please contact your Division Engagement Liaison.

So far this membership year, over 43,000 division members and affiliates have renewed through APA’s renewal program which began last fall. Here are some things to know about how you can help support renewal efforts.

  1. How: Plan to reach out to your division members that have not renewed. You can use the Division Leadership Portal to access both your current 2023 membership list and your non-renewal list. You can find instructions onlineopens in new window.
  2. Where: Renewing members, rejoining members (after a lapse), and even new members should be directed to https://my.apa.orgopens in new window 
    • Renewing Members: Those who DID have a membership last year can log into https://my.apa.orgopens in new window and find the renewal link on the upper right corner. The renewal will have memberships and subscriptions from the previous year.
    • Rejoining and New Members: Those that were not members in 2022 can add the division by scrolling down to the “Groups and Affiliations” section to find the link for the division application.
  3. When: Members can renew their divisions at any time.  If the division is removed from the renewal statement, it cannot be added back through the join application because it will show as active until the grace period ends on February 28.  If any of your members run into this situation, direct them to the service center. If you are planning renewal outreach, please be mindful of this or plan your outreach to resume March 1.

Thank you for providing the member engagement that has led to so many renewals. We appreciate your dedication to creating positive member experiences. 

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