Why do nondisabled people tend to hold negative attitudes toward disability and disabled persons? Ableism—prejudice and discrimination aimed at disabled people, often with a patronizing desire to “cure” their disability and make them “normal”—is one explanation. Ableism, either subtly or directly, portrays individuals who are being defined by their disabilities as inherently inferior to nondisabled people.
Factors that characterize and contribute to ableism include:
- Anxiety in unstructured social encounters, where nondisabled behave awkwardly around disabled people.
- Social and cultural conditioning, as well as norms (e.g., “people who are familiar, similar to me are good”).
- Familiar responses toward minorities, so that disabled people are marginalized like other groups due to their race, religion, ethnicity, sexual orientation and so on.
- Fear of death thoughts occur when nondisabled people encounter people with mobility issues, physical function loss, or missing body parts (e.g., an amputation).
- Gender and personality factors—women and people with higher educational levels are more positive towards disability than men or individuals with less education.
- Hierarchical attitudes toward disability, where, quite simply but erroneously, some disabilities (e.g., physical ones) are viewed as more acceptable than others (e.g., mental or intellectual disabilities).
- Incorrect and offensive moral beliefs about disability, while outdated, still occur, so that a disability implies punishment for sins or judgment on an individual or family.
- Various other disability-related factors, including severity, visibility, perceived contagiousness, and predictability (e.g., temporary disabilities are more favorable than permanent ones).
Some nondisabled people have conflicted attitudes, where they amplify their responses towards disabled people (e.g., saying nice things but talking too quickly and loudly) while also displaying discomfort (e.g., backing away rather than leaning in). And nondisabled people may hold both negative (e.g., disgust) and positive (e.g., empathy) reactions towards disability, which fluctuate but are noticed by the disabled person.
Nondisabled people may express explicitly favorable beliefs and feelings regarding disability while still harboring automatic, nonconscious, and decidedly negative (implicit) attitudes. They remain unaware that their implicit attitudes affect their behavior toward disabled persons, overriding any positivity tied to their explicit attitudes.


Dana S. Dunn, PhD, is professor and chair of psychology and director of academic assessment at Moravian University in Bethlehem, Pennsylvania. He earned his PhD in experimental social psychology from the University of Virginia and his BA in psychology from Carnegie Mellon University. Dunn writes about the social psychology of disability and the teaching of psychology. He is the author or editor of 35 books and over 200 articles, chapters and book reviews. Dunn is currently editor-in-chief of the Oxford Bibliographies (OB): Psychology and editor of the journal Scholarship of Teaching and Learning in Psychology. His recent books include Positive Psychology: Established and Emerging Issues (Taylor and Francis, 2017), and Understanding the Experience of Disability: Perspectives from Social and Rehabilitation Psychology (Oxford, 2019). In 2022, Dunn receives the Roger G. Barker Distinguished Research Contribution Award, American Psychological Association Div. 22 (Rehabilitation Psychology).