The Update Effect: Reaching New Patients with Your Website
TherapySites Provides: Digital Marketing Strategies
October 2025
So you’ve launched your website…only to find that after a few months of initial success, there’s now radio silence.
The age of set-it-and-forget-it websites is gone. If your website isn’t consistently updated with fresh, relevant content, search engines will unknowingly bury your website deep within hundreds—if not thousands—of search results. This webinar will share crucial steps you can take to ensure your practice remains visible to patients and ethically responsible in the age of AI-generated content.
Learning objectives
- Describe a patient’s online journey when seeking care.
- List immediate, actionable steps to improve their practice’s website.
- Discuss ethical concerns when using AI to generate resources for their online presence.
Presenter disclaimer: Mario Rios has a working relationship with TherapySites. As such, he has both a financial and an intellectual interest in the webinar content.
Accessibility
We strive to provide an inclusive, accessible experience that enables all individuals to engage with our programming. Captioning is displayed on this webinar recording, and a transcript is also available. If you require any other accommodations to fully engage with this webinar recording, please contact us at Advertising.
This program does not offer CE credit.
Paid for by
This topical offering for APA members is paid for by TherapySites and does not reflect the views of APA or its editorial staff. Email Advertising to learn more. TherapySites integrates professional website design, hosting, and content that is HIPAA compliant. The all-inclusive solutions come bundled with tools that make it simple for practitioners to manage their websites.
Presenter
Mario Rios
Digital marketing expert, TherapySites.
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